Everyone drinks coffee for their own reasons. Caffeine, comfort, or culture – to many, it just has to taste like coffee. But it so happens that coffee, much like the emerging craft beer, wine and foodie markets, is gaining popularity. Actually tasting and appreciating coffee has become the trend. Perhaps you’ve noticed your customers asking more questions about how and where your beans are grown. Putting excellence into a cup of coffee requires more effort than you might think. Your customers deserve to taste that effort. In fact, they expect it.

That’s where we come in. Up Coffee Roasters was created on three solid principles: quality, sustainability, and knowledge. We consistently travel the world in order to source some of the finest sustainably grown, certified organic beans we can find. Our roastmaster then patiently roasts small, artisan batches one at a time. Our single origin and blended coffees
are designed with you in mind. Being organic-certified also exemplifies our mission to understand the natural details in sustaining the quality of these fine coffees.

We do our coffee our way. We don’t cut corners. We take ourselves seriously, but we are not conceited about it. Working with our hands and chucking 150 pound bags around the roastery has taught us to appreciate the sweat that goes into perfecting the taste of our farmer’s products. After all, we can’t expect you to respect us if we haven’t earned it. Purchasing and roasting coffee, while knowing the stories from the farm, is quite humbling. The coffee industry is about sharing experience and knowledge, and we invite you to participate in our labor.

After exploring our coffees, it will be clear that we are not generic. Our passion, love of people and their personalities (which are plainly obvious) are what sets us apart from the rest. The question is: do you appreciate what your current roasters do for you? Perhaps it is time that you are introduced to Up Coffee Roasters.

Feel free to request samples, schedule roastery visits or schedule cupping and profiling sessions. The more informed you are, the more enjoyable the coffee experience is for your customers! It’s what sets us apart from the rest.